2/30 Princes Road has now been successfully sold, proving that the right strategy doesn't always involve going to market.

While our default approach is to launch publicly and drive competition, there are situations where a more targeted, off-market campaign delivers a cleaner and more effective result - and this was one of those opportunities. By working directly with our active buyer pool and matching genuine interest to the property, we secured a successful outcome without the need for a full-scale campaign.

Every property is different, and knowing when to adjust the strategy is where experience counts.

If you're thinking of selling and want to understand whether an off-market or on-market approach will best suit your situation, I'm always happy to have a non-obligation chat on 0427 673 612